Welcome to
ASIA'S BIGGEST FRANCHISE SHOW

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Franchise Asia Philippines

your gateway to the huge and consumption-oriented market in the Philippines as well as to the vibrant economies in the Asia-Pacific.

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Certified Franchise Executive Program (CFE)

April 20-21, 2027

AIM Conference Center, Makati Philippines

The Certified Franchise Executive Program (CFE) is a career development program offered by the Institute of Certified Franchise Executives (ICFE) of the International Franchise Association (IFA) Education Foundation. It offers franchise professionals the opportunity to learn, grow professionally and reach a recognized standard of excellence in the franchise community.

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International

Franchise Conference

April 22, 2027

SMX Convention Center Manila

Join us at the Franchise Asia Philippines International Franchise Conference 2027 for a game-changing event where visionaries, leaders, and innovators gather to explore the future of franchising.

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International

Franchise Expo

April 23-25, 2027

SMX Convention Center Manila

Franchise Asia Philippines averages 50,000+ visitors every year
Meet with potential franchisees from all over the Philippines and overseas
The Philippine economy is poised to be one of the biggest economies in the region and in the world.

Book your slots today! Limited slots only!

Contact pfafranchise2@pfa.org.ph | Call +63906-8041208 or (+632) 8687-03 65 to 67

50,000+ visitors

Averages

every year

Meet with

potential franchisees

from all over the Philippines and overseas

Learning

sessions & seminars

for prospective franchisees and aspiring franchisors

Why Visit

Meet with top franchise brands face-to-face
A one-stop shop of homegrown and international brands in the Food, Retail and Service sectors
Explore various franchise opportunities at a wide range of investment levels
Special zones for Emerging Franchises, Highly Franchise-able Concepts, Business Solutions Providers and more
Learning Sessions and Seminars for prospective franchisees, established and aspiring franchisors, and entrepreneurs.

13,880 sqm

exhibit space

1,000+

participating brands

50,000+

trade visitors

Watch the 2026 Highlights

Franchise
& Business Seminars

April 23-25, 2027

SMX Convention Center Manila

Join high-impact, operations-focused seminars built for growth-driven businesses ready to scale. Gain actionable insights across key areas including ASEAN expansion, franchising, finance, HR, sales, site selection, supply chain, brand protection, and social impact. Led by industry experts, each session delivers proven strategies, real-world solutions, and practical tools to enhance efficiency, strengthen performance, and unlock sustainable profitability.