Speaker's Profile


Founder and Principal | FranchiseWell, LLC (USA)

Dr. Benjamin C. Litalien, CFE is the Founder and Principal of FranchiseWell, LLC, a consulting practice dedicated to the improvement and enhancement of franchising. He is also the founder, President and Director of the Social Franchise Institute, an association dedicated to providing education on franchising to the non-profit sector.

He is a recognized speaker on “Franchise Development” and “Franchising for Good” and has been referenced as a franchising expert in feature articles of Wall Street Journal, USA Today, Chain Leader, Entrepreneur Magazine, QSR Magazine, Supermarket News, Successful Franchising, Convenience Store Decision, and Restaurant Hospitality. He has also authored articles that appeared in industry periodicals such as Franchising World, Franchise Asia and Successful Franchising. For his contributions in the industry, Dr. Litalien was presented with the Karp Research Foundation Award in 2011 for the ‘best paper in franchising’. He also received his CFE (“Certified Franchise Executive”) designation from the International Franchise Association in 2003 and was appointed to the ICFE Board of Governors for the IFA in 2013.

He completed his Doctoral Program at the University of Maryland University College focused on the concept of Social Franchise. He holds a Bachelor Degree in Business Administration from Abilene Christian University in Abilene, Texas and an Executive Master of Business Administration degree from the University of Houston in Houston, Texas.

Dr. Litalien is a member of the Academy of Management and the Social Enterprise Association. He also served as Chairman of the Board of Directors for Stafford Junction, a non-profit organization in his community that serves children and their families.

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