World Class Speakers at
Franchise Asia Philippines Virtual Conference 2020

Meet our world-renowned speakers and industry experts as they share their practical insights, unique experience, strategies and best practices.

Plenary Speaker

Ms. Catherine Monson, CFE
Chairman, International Franchise Association (IFA), USA
CEO & President, FASTSIGNS International, Inc., USA
Ms. Catherine Monson is the CEO of FASTSIGNS International, Inc. Under her leadership, FASTSIGNS International, Inc. received the 2016 Secretary of Defense Employer Support Freedom Award, the highest recognition presented by the Department of Defense to employers for their exemplary support of National Guard and Reserve members.

In 2009, Ms. Monson received the International Franchise Association (IFA) Bonny LeVine Award in recognition of her contributions to the growth of the franchising industry and in 2010, the Dallas Business Journal named her a top Women Industry Leader in the Dallas Metroplex. In 2012, she appeared on the Emmy Award-winning series Undercover Boss to learn new ways to advance the FASTSIGNS® brand. In 2013, she was named an “Innovator and Influencer” by Sign and Digital Graphics Magazine. In 2015, she received the IFA’s first Franchise Action Network “FAN of the Year” award for her advocacy work on behalf of the franchising community. In 2016, she was selected as a Soderstrom Society Inductee for her contributions to the printing and graphic communications industry and was also honored with the 2016 Leadership Award from the Women That Soar organization.

Ms. Monson has served on the Board of Directors of the IFA since 2008 and is currently Chairwoman. Additionally, she serves on the Board of Directors of Brain Balance, and on the Board of Directors of the franchisor Big Blue Swim School. She is a keynote speaker at many franchise industry events, as well as at many sign and visual graphics industry. She has also keynoted the conventions for the International Franchise Association, The Brazil Franchise Association, The Canadian Franchise Association, The Franchise Association of New Zealand, and the Franchise Council of Australia.


Franchising Resiliency in the Post-Pandemic World


10:10AM -10:25AM (PHT)​​

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Franchise Asia Philippines-PLDT
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PLDT-Franchise Asia Virtual Conference