Welcome to Franchise Asia Philippines
Virtual Conference 2020

Learn from the curated plenary and track sessions presented in various exciting modalities for a truly rewarding and engaging learning experience.

Learning Sessions

AM

Opening Ceremonies and Plenary Session

Opening Ceremonies

09:30AM-9:40AM
(10 mins)

The PFA Chairman’s Message

09:40AM-9:45AM
(5 mins)

Mr. Richard V. Sanz, CFE
Chairman, Philippine Franchise Association
President and CEO, Phil FoodAsia Corp.

The PFA President’s Message

09:45AM-09:50AM
(5 mins)

Ms. Sherill R. Quintana, CFE
President, Philippine Franchise Association
President and CEO, Oryspa

Inspirational Message:
”Pivoting Towards the Golden Age of Franchising”

09:50AM – 10:00AM
(10 mins)

Dr. Samie Lim, CFE
Founder and Chairman Emeritus, Philippine Franchise Association
Chairman, Blims Lifestyle Group, Inc.

Introduction to Keynote Speaker

Dr. Bing Sibal-Limjoco, CFE
Vice Chairman,
Philippine Franchise Association

Opening Keynote Address

10:00AM – 10:10AM
(10 mins)

Hon. Ramon Lopez
Secretary, Department of Trade and Industry

Plenary Session 1:
Franchising Resiliency in the Post-Pandemic World

10:10AM – 10:25AM
(15 mins)

Ms. Catherine Monson, CFE
Chairman, International Franchise Association (IFA), USA
CEO and President, Fastsigns International, Inc. USA

Plenary Session 2:
The Renaissance In Store Development (A Panel Of Experts)

10:25AM – 11:20AM
(55 mins)

Mr. Joey Garcia
President and CEO, Eight-8-Ate Food Group (Conti's Restaurant and Bakeshop & Wendy's Philippines)

Mr Brice Justin Godfried
Vice President for Operations of Doktors Generics Pharmacy Multi-Unit Franchisee, The Generics Pharmacy

Mr. Eric Roberto M. Luchangco
SVP and Head of Business Banking, Bank of the Philippine Islands (BPI)

Closing of Day 1 Plenary Session

11:20AM – 11:30AM
(10 mins)

PM

TRACK SESSION 1:

Shaping the Next Normal:
Trends and Outlook
(A Panel of Experts)

1:00PM-2:30PM
(90 mins)

Hon. Rosemarie G. Edillon
Undersecretary, National Economic and Development Authority

Prof. Eric Soriano
ASEAN Business Turnaround Advisor World Bank / IFC Governance Consultant Executive Director, Wong + Bernstein Advisory Group

Mr. Gary De Ocampo
President and CEO of Insights Division, Kantar Philippines, Inc.

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